Blog

Why Geography Is Reasserting Itself in European Road Freight
For years, European road freight operated under the assumption that geography was largely neutralized. Integrated markets, harmonized regulations, and advanced

Why Freight Planning Is Quietly Turning Into Navigation
For decades, freight planning in Europe was built around the idea of predictability. Volumes were forecasted, routes optimized, lead times

Why Standard KPIs No Longer Describe Logistics Performance
For years, KPIs have been the language through which European logistics performance was understood. On-time delivery rates, cost per shipment,

Why Control Has Become an Illusion in European Freight Operations
For a long time, control was the central promise of logistics management. Better planning tools, tighter KPIs, real-time visibility, and

Why Trust Has Become a Financial Asset in European Logistics
In European road freight, trust has traditionally been treated as a soft concept – important for relationships, but secondary to

Why Cheap Capacity Is the Most Expensive Kind
In European road freight, cheap capacity often looks like a win. Lower rates promise immediate savings, tender results look successful,

Why Cost Control in Logistics Often Increases Risk Instead of Reducing It
Few concepts carry as much weight in European road freight as cost control, which is often equated with operational discipline.

Why “Available Capacity” Often Isn’t Operationally Usable
In European road freight, capacity is often discussed as a binary condition: it either exists or it does not. Market

Why Capacity Planning Breaks Down at the Edges – Not in the Core
In European road freight, capacity planning is often evaluated by how well the core of the network performs. Main corridors
Logistics doesn’t stand still – and neither do we.
The RoadFreightCompany Blog is our space to share expertise, case studies, and practical insights from the European freight and supply chain sector. Here we analyze trends, technologies, and strategies that shape the way goods move – from the ports of Rotterdam to the digital systems driving modern logistics.
Each article is written by our specialists who work directly in operations, planning, and client support. We focus on what matters: efficiency, transparency, and sustainable growth in an evolving industry. Whether you’re a client, a partner, or a professional in logistics, this section is built to keep you informed and ahead of change.
